The AI Adoption Gap: Why Some PI Firms Are Pulling Ahead

Nearly 8 in 10 plaintiff firms have engaged with AI, but only 3 in 10 have built it into how they actually work. Supio’s new research, The AI Adoption Gap, surveyed personal injury attorneys and firm leaders and found that trust accounts for most of that gap. 99% of attorneys say they will not use AI output they cannot verify, and 71% rank source-level traceability as the outcome that matters most.

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In this fireside chat, Supio CMO Niki Hall sits down with Nasser Abujbarah, Managing Attorney at Phillips Law Group, to get past the headline numbers and into what the firms closing the gap are doing differently.

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Attendees will learn:

• What the research reveals about where AI is working inside plaintiff firms, and why pre-litigation is where the gap opens widest
• Why verification, not cost or complexity, is the real barrier, and what source-level traceability looks like in daily practice
• How Phillips Law Group stopped referring cases out and built a 1,400-case portfolio at 2.7x the average fee it earned on referrals
• How Nasser built AI into firmwide operations from intake forward, and how he led that change across a large team
• Practical first steps for closing the gap without overhauling the whole practice

Whether you are scaling a growing practice or rolling AI out across a large firm, you will leave with a clearer view of where the industry is headed and what it takes to build on a foundation your team can stand behind.